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You got a Lead… Now What?

Author: Carter Matthews One of the most important roles for marketers continues to be lead generation and proving ROI for their marketing efforts.  At...

The Power of a Selfie

Author: Charli K. Matthews I have seen the power of a great ‘selfie’! What makes a selfie ‘great’? For me, a great selfie is...

Why Social Media is Important for Businesses

Author: Cieana Detloff, Content Marketing Manager, Empowering Brands  I’m a child of the 80’s, so I remember using two very heavy books on a...

Marketing Trends for 2018…. And what it should mean for your...

Author: Carter Matthews Marketing in 2018 will continue to see a shift in digital (just as it did in 2017).  Marketers are still faced...

How to Build a Strong Personal Brand

Author: Charli K. Matthews Recently, I was told from a potential client that I have a strong personal brand. I was shocked that more...

The Power of the # Hashtag

Before we talk about the power of the hashtag, let’s provide a quick intro to those who are new to social media. A hashtag...

Marketing for Leads

Author: Carter Matthews, Vice President, Empowering Brands Marketers more than ever are being tasked with showing Return on Investment, which is where having a plan,...

Marketing for Awareness

Author: Carter Matthews, President, Empowering Brands The first question Empowering Brands’ Professionals ask when we work with a new or existing partner is “what...

October 2017 Webinar: Social Media Q&A

Have Questions about Social Media? Get some answers on October 12th at 11 a.m. Central!  As time has shown, Social Media is not just...

Why Useful Content Should be at the Core of Your Marketing...

At Empowering Brands, we firmly believe that “useful content should be at the core of your marketing strategy” and we’re certainly not alone.  Consider...