Marketing Trends
10 Reasons why your Small Business should invest in Digital Marketing
Customer expectations have changed and almost everyone has access to and regularly uses the Internet on a mobile phone. Most of us, when we...
4 Video Marketing Tips for Small Business
by: Dymond McCoy, Empowering Brands
Video continues to be a fast-growing segment of the digital marketing industry and continues to rise in utilization among marketing...
Why Social Media is Important for Businesses
Author: Cieana Detloff, Content Marketing Manager, Empowering Brands
I’m a child of the 80’s, so I remember using two very heavy books on a weekly...
10 Social Media Tips for Small Business
Regardless of your personal feelings on social media and some of the specific channels, it’s an absolute necessity for business today. Managing social media...
You got a Lead… Now What?
Author: Carter Matthews
One of the most important roles for marketers continues to be lead generation and proving ROI for their marketing efforts. At the...
Empowering Tuscaloosa
Content Marketing
Marketing Trends for 2018…. And what it should mean for your company!
Author: Carter Matthews
Marketing in 2018 will continue to see a shift in digital (just as it did in 2017). Marketers are still faced with...
Marketing for Leads
Author: Carter Matthews, Vice President, Empowering Brands
Marketers more than ever are being tasked with showing Return on Investment, which is where having a plan, knowing...
Marketing for Awareness
Author: Carter Matthews, President, Empowering Brands
The first question Empowering Brands' Professionals ask when we work with a new or existing partner is “what are...
4 Tips for Content Generation
Author: Cieana Detloff, Content Manager, Empowering Brands
Some marketing professionals collaborate with outside agencies to generate content, while others create content with whatever in-house resources...
Make Your Website Work for You…6 Tips to Create a Lead-Generating Website
Author: Cieana Detloff
With the growth of inbound marketing (thank you, HubSpot, for being the leading pioneer in this field), companies have realized the value...
