Marketing Trends
The Power of Advocate Marketing
Author: Rebekah Mechtensimer
First let’s define advocate marketing! Advocate marketing (or advocacy marketing) is an extension of word-of-mouth marketing, which has been around for way...
10 Reasons why your Small Business should invest in Digital Marketing
Customer expectations have changed and almost everyone has access to and regularly uses the Internet on a mobile phone. Most of us, when we...
B2B or Should That Be B4B?
Recently I was reading a great blog entitled from B2B to B4B… What an inspiring statement! I wish I had come up with that...
Why Social Media is Important for Businesses
Author: Cieana Detloff, Content Marketing Manager, Empowering Brands
I’m a child of the 80’s, so I remember using two very heavy books on a weekly...
Considerations for Posting and Advertising Video through Social Media
The team at Empowering Brands regularly receives questions throughout the year, so we thought we'd address a couple of the inquiries we've received recently...
