Marketing Trends
The Power of Advocate Marketing
Author: Rebekah Mechtensimer
First let’s define advocate marketing! Advocate marketing (or advocacy marketing) is an extension of word-of-mouth marketing, which has been around for way...
How to Build a Strong Personal Brand
Author: Charli K. Matthews
Recently, I was told from a potential client that I have a strong personal brand. I was shocked that more than...
Marketing Trends for B2B…. And what it should mean for your company!
Author: Carter Matthews
Growth in digital for B2B Marketing continues with new trends and capabilities around every corner. Marketers are certainly still faced with delivering...
B2B or Should That Be B4B?
Recently I was reading a great blog entitled from B2B to B4B… What an inspiring statement! I wish I had come up with that...
Considerations for Posting and Advertising Video through Social Media
The team at Empowering Brands regularly receives questions throughout the year, so we thought we'd address a couple of the inquiries we've received recently...
