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10 Social Media Tips for Small Business

Regardless of your personal feelings on social media and some of the specific channels, it’s an absolute necessity for business today.  Managing social media...

Rebekah Mechtensimer Transitions into Sales & Marketing Role for Empowering Brands

Empowering Brands is the parent company of Empowering Pumps & Equipment, the leading online Connection Hub for the Pump Industry. Rebekah Mechtensimer joined the...

Do You Need a Social Media Management Company?

Social media marketing is one of the most valuable tools for digital marketing but can be quite challenging for companies without the time or...

Social Media Marketing Tips for Entrepreneurs

Social media marketing can be stressful for anyone, but can be especially stressful for entrepreneurs. Did you know that business owners may have just...

Why Useful Content Should be at the Core of Your Marketing...

At Empowering Brands, we firmly believe that “useful content should be at the core of your marketing strategy” and we’re certainly not alone.  Consider...

B2B or Should That Be B4B?

Recently I was reading a great blog entitled from B2B to B4B… What an inspiring statement! I wish I had come up with that...

10 Reasons why your Small Business should invest in Digital Marketing

Customer expectations have changed and almost everyone has access to and regularly uses the Internet on a mobile phone.  Most of us, when we...

4 Video Marketing Tips for Small Business

by: Dymond McCoy, Empowering Brands Video continues to be a fast-growing segment of the digital marketing industry and continues to rise in utilization among...

You got a Lead… Now What?

Author: Carter Matthews One of the most important roles for marketers continues to be lead generation and proving ROI for their marketing efforts.  At...

The Power of a Selfie

Author: Charli K. Matthews I have seen the power of a great ‘selfie’! What makes a selfie ‘great’? For me, a great selfie is...