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Meet The Team

Charli K Matthews CEO of Empowering BrandsCharli K. Matthews

Founder, President & CEO

Charli K. Matthews, the Founder & CEO of Empowering Brands and Empowering Pumps & Equipment, has worked in the media industry since 2005 and is a known leader for building brands, growing online networks, and helping companies embrace digital media. Her passion for her work and clients and deep understanding of how to leverage social media has enabled Empowering Pumps & Equipment to become the leading online community for the pump industry!

Visit my personal website to learn more about me!

Contact Charli:  Email – LinkedIn – Facebook – Twitter – Instagram

Carter A. Matthews

Partner, Digital Marketing Specialist

Carter Matthews, Partner and Digital Marketing Specialist, is an alumnus of the University of Alabama’s College of Communications and has over 17 years experience in advertising, media and marketing in the construction, transportation and industrial sectors.  Carter is a marketing and advertising strategist focusing on how to use data and content combined with digital and social advertising for effective campaigns.  When not working, you can often find Carter learning valuable life lessons on a golf course.

Contact Carter: Email – LinkedIn – Twitter – Instagram

Adwords Certified

Rebekah_MechtensimerRebekah Mechtensimer

Director Of Empowering Pumps & Equipment

Rebekah Mechtensimer started in the industrial industry selling nuts, bolts, and washers. From there, she moved up to a technical sales position for pumps, compressors, and pneumatic tools. When she wasn’t in the office selling, she was in the shop helping manufacturing with whatever was needed that day. Bekah joined the team with a desire to grow professionally in the industry. In her free time, you can find her hanging out with her pup or adventuring around at a show or music festival.

Contact Bekah: EmailLinkedIn–  TwitterInstagram

Vince Marino

Director of Business Development

Vince has worked in the media business within the pump and equipment industries since 2013. Executing sales and marketing strategies with excellence for his clients, he has received several awards over the years. His ability to understand different forms of media and the potential each yields when strategically utilized in a marketing program, Marino is looking forward to helping Empowering Pumps’ Partners innovate with modern technologies.

Contact Vince: EmailLinkedIn–  TwitterInstagram

Bethany Womack

Brand Development Manager 

A graduate of Texas A&M University, Bethany is a brand visionary and photographer with a passion for empowering brands. Prior to joining the Empowering Brands team, Bethany worked in the industry as a marketing director creating and implementing marketing plans for million dollar events around the world and also as an entrepreneur running her own photography business.  In her free time, you can find her chasing around her two year old or planning her next family vacation.

Contact Bethany: EmailLinkedIn–  TwitterInstagram


Ashley Desmond

Multi-Media Communications

Ashley Desmond joined the Empowering Brands’ Chicago-based operations team in May 2017 providing eNewsletter and Social Media Production. Having previously worked as a teacher and as an advertising account assistant, Ashley has high-level technology, analysis, organizational and communication skills. In her spare time, she enjoys spending time with her family and friends, traveling and gardening.

Amber Brewster-Graning

Multi-Media Communications

Having joined Empowering Brands in 2017, Amber Brewster-Graning is part of our Chicago-based operations team, performing e-publishing and social media support. With a background in sales and management, Amber enjoys family game nights and time with her friends.